During this project, I learned that ideas can come from anywhere.
Taco Time is a beloved staple of the PNW. Their new order-ahead app was a great way to save customers time. There was only one way to announce the new app to customers: arrest them for waiting in line. As a Copywriter at DNA Seattle writing for Taco Time, I birthed this idea and built it with my design partners while the rest of the team made this production possible.
Skills: Concepting, Experiential, Copywriting, Collaboration
Agency / DNA Seattle
President / Chris Witherspoon
Chief Strategy Officer / Christine Wise
Executive Creative Director / Steve Williams
Dir. of Communications Strategy / Summer Slater
Senior Art Director/Designer / Lindell Serrin
Art Director / Evan Haynes
Senior Copywriter / Saedi Hitner
Senior Copywriter / Andy Corbett
Copywriter / Sydney Bonner
Director of Client Services / Caroline Ballaine
Account Supervisor / Kayla McLain
Media Supervisor / Jake Bevis
Project Manager / Julie Ayala, Stephanie Clark
Brand Strategist / Jack Eiselt
Senior Data Strategist / Rob Scherzer
Production Co / Petting Zoo
Head of Creation & Content / Gabe Hajiani
Senior Producers / Kat O’Hara, Maddy Giordano
DP/Editor / Sean McGrath
Press coverage from AgencySpy, The Drum, Little Black Book, and MediaPost.
Featured on Ads of the World.